National ASTD this week issued a white paper, "Learning To Innovate". The paper is available as a free download for all National members and for $15 for all non-members.

According to the National ASTD in its announcement of the paper: "The learning function can and should play a critical role in developing and sustaining the innovative culture that is the hallmark of successful organizations. There is little doubt that organizations of any size or industry need to innovate to remain successful. That innovation can take many forms, whether it is an iPhone-like breakthrough or a new spin on an old idea. What matters is that companies have systems and strategies in place to encourage, develop, and sustain innovation in every role in the organization."

ASTDps can be proud of the fact that it has led for a long time in promoting creativity and innovation concepts and techniques through a SIG (Special Interest Group) of the same name.  This effort was born out of the recognition that the Seattle area has in recent years become a leading city for innovation. National ASTD's white paper is a call for us to redouble our efforts and become the thought leaders in the WLP profession and leaders in the organizations we serve to tap the free gift of human creativity and turn it into profitable innovations.

More details will follow in the near future.