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**SOLD OUT***47 Tips and Best Kept Secrets for Designing Level 1-4 Evaluations

  • October 27, 2015
  • 8:00 AM - 4:30 PM
  • Mercer View Community and Event Center, 8236 SE 24th St, Mercer Island, WA 98040
  • 0


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47 Tips and Best Kept Secrets for Designing Level 1-4 Evaluations 


No matter how well you design and deliver learning within your organization, you are probably experiencing increased demands to demonstrate how your learning programs impact business results.  Unfortunately many learning and development professionals struggle with this because they are simply uniformed in the art and science of evaluation design.  Now Phillips Associates fills that gap with this comprehensive, highly relevant seminar.

This in-depth, one-day workshop provides practical tips and specific guidelines for creating valid, scientifically sound Level 1, 2, 3, and 4 evaluations that produce data with high-perceived value.  These tips and guidelines are based on current education and behavioral science research findings in survey design and test creation methodology.
In this comprehensive workshop, you will:

 Examine the Kirkpatrick/Phillips 5 Level evaluation model and how to build a “chain of evidence” demonstrating program value.

 Discover 14 tips for creating Level 1 evaluations that produce powerful data and can be used to predict participant learning, intent to apply what was learned back on the job, and likely impact on business results.

 Discover 15 tips for creating valid, scientifically sound Level 2 multiple-choice test questions that assess job application and not mere recall.

 Discover 12 tips for creating scientifically sound Level 3 participant surveys that measure on-the-job behavior change.

 Examine a two-phase eight-guideline process for conducting Level 4 evaluations that connect a learning program with business results.

Workshop Agenda


The Kirkpatrick/Phillips 5-Level Evaluation Model

Build a Chain of Evidence

Power Up Your Level 1 Evaluations and Capture Surprisingly Useful, Valued Data


Take Your Level 2s Up a Notch: Start Measuring Application, Not Just Recall

Capture Elusive Level 3 Data: The Secrets of Survey Design

Business Results Made Visible: Deign Proof Positive Level 4 Evaluations

What past workshop participants have said:

“Incredibly helpful-simple, valid and effective guideline…”
“Excellent advice. Fantastic info to bring back to work.”
“This was such a productive and valuable day of learning.”

  Presenter bio:

Ken Phillips is founder and CEO of Phillips Associates, a consulting and publishing company with expertise in measurement and evaluation of learning and performance management. Ken regularly speaks to Association for Talent Development (ATD) groups and university classes. Since 2008, he has spoken at the annual ATD International Conference on topics related to measurement and evaluation of learning. Ken has more than 30 years experience designing learning instruments and assessments and has authored more than a dozen published learning instruments.  He also is a contributing author to four books in the learning and development field. Ken Phillips delivers all programs and workshops in his unique style: professional, engaging and approachable.

 We are not able to issue refunds after October 9th.  Substitutions are welcome.  Please contact us at contact.us@atdpugetsound.org with your information. 


Also please note that from October 9th until October 25th, payment is required to hold a seat.  Please contact us at contact.us@atdpugetsound.org if you have any questions. 



ATD Puget Sound Chapter
P.O. Box 46368
Seattle, WA 98146


Email:  contact.us@atdpugetsound.org

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